Financial Wellness For employers & HR

Employer hub / Program

The Pathwise program

What’s included, and how a launch works.

The services your employees get, the programs for each life stage, the implementation steps and rollout plan, the monthly engagement rhythm and the reporting HR receives.

What’s included

One platform, many ways to help.

Everything is tailored to the group and to each individual’s needs.

Individualized assessment

A 3–5 minute SAGE Financial Wellness Assessment gives each employee a personal financial wellness score with a simple red, yellow, green view.

Tailored education

Customized email campaigns for individuals, live webinars on the group’s top concerns and an on-demand library.

Financial professional support

Complimentary 1:1 meetings, year-round. Employees are matched to solution-based support or full planning.

Personal financial dashboard

Advisors help employees link accounts to see their full picture, or employees can self-serve.

Group-level data

Confidential, aggregated insight into needs and engagement, reviewed with HR and your consultant.

Benefits integration

The assessment can be built into your benefit administration system, during or outside enrollment.

Topics employees can get help with:

Retirement planning

Investment planning

Tax planning

Estate planning

Risk management & insurance

Debt management

Student loan relief

Benefits questions

Support for every life stage

Programs that grow with your people.

Financial Wellness, Guardian Plus and Retirement Plus are available at all employers, and all family members can use the benefit.

For every employee

Financial Wellness

Assessment, education, webinars and 1:1 consultations to build confidence and stay on track.

For parents and caregivers

Guardian Plus

Support for big family decisions: insurance, budgeting, will and estate planning, 1:1 advisory support.

For executives and key leaders

Retirement Plus

High-touch planning with a Lifetime Income Model and the Retirement Roadblocks course, available at all employers.

Support channels

  • Tax filing and tax planning support
  • Student loan relief analysis
  • Estate planning and wills
  • Debt management resources
  • Protection resources: life, disability and long-term care

Availability varies by state and service.

Moments that matter

  • New hire onboarding
  • Marriage, a new baby or a new home
  • Promotion or job change
  • Caring for aging parents
  • Nearing retirement and retiring

Implementation

Five simple steps from first call to launch.

Pathwise does the heavy lifting. Launch during open enrollment or as a stand-alone program at another time of year.

01

Discovery call

Share your goals, workforce and timing.

02

Proposal & plan

Pathwise outlines the program and launch timeline.

03

Agreements

Service agreements are signed.

04

Launch meeting

An implementation plan with your HR team.

05

Go live

Announcements, the assessment link and education begin.

Quick tool

Bring to your discovery call

Four things that make the first conversation productive.

Nothing here is sent anywhere.

  • Approximate headcount and locations
  • Benefits renewal or open enrollment date
  • Current benefits and retirement plan provider
  • What success looks like for you
Print checklist

Rollout plan

A smooth launch in four stages.

Pathwise provides turnkey timelines and materials; HR approves and shares.

Week −6

Plan

  • Kick-off meeting with Pathwise
  • Choose the launch window (on or off enrollment)
  • Confirm the assessment link and booking link
  • Approve annual education topics

Week −3

Prepare

  • Brief HR leadership
  • Brief managers and site leads
  • Co-brand the flyer and emails
  • Add Pathwise to your intranet or benefits site

Week 0

Launch

  • Send the employee announcement
  • Post the flyer and QR codes
  • Share at an all-hands or benefit fair
  • First monthly webinar invite

Ongoing

Sustain

  • Monthly topic emails
  • A reminder to employees who haven’t started
  • Life-event and new-hire touchpoints
  • Quarterly engagement review

Your role

Approve the launch plan and annual topics, forward or co-brand the monthly emails, and promote webinars in your usual channels. Pathwise provides turnkey timelines and materials, and prepares the content and reminders.

Launch materials

An HR leadership announcement, an employee launch announcement, a reminder for employees who haven’t started and an intranet or newsletter blurb, plus the employee flyer and Welcome Guide.

See the HR toolkit →

Before you send

Keep employees’ participation voluntary and confidential. Each employer gets its own SAGE link; Pathwise confirms it and the booking link with you.

On or off enrollment

The assessment can be built into your benefit administration system, so employees can begin it during or outside enrollment.

Year-round engagement

A year of financial wellness, one topic at a time.

Every month follows the same rhythm, so HR always knows what is coming and employees have a reason to come back. Topics for the year ahead are proposed each November for your approval.

Every month

Before the month

HR update

HR contacts get the month’s topic and webinar details ahead of the employee emails.

1st Friday

Topic of the month

A financial wellness blog post and email introduce the monthly topic.

2nd week

Webinar invitation

Employees are invited to the month’s live webinar.

3rd Wednesday

Live webinar

Led by the Pathwise Financial Wellness Team with subject-matter experts.

After the session

Replay & resources

A follow-up with the replay and resources for anyone who missed it.

Life events

Send the life-stage materials with qualifying-event notices.

New hires

Add the Welcome Guide to onboarding packets.

Benefit fairs

Bring flyers with the QR code and offer on-the-spot assessments.

64%

voluntarily completed the assessment

35%

booked a meeting directly

25%

booked after receiving tailored education

Pathwise-reported results (2023) from an inactive open enrollment experience.

Reporting & data

What HR sees.

You receive confidential, group-level data only, never employees’ personal information. The Pathwise data team compiles it and reviews it with HR and your benefit consultant. The first data report is 90 days after launch.

Use it to measure success, shape education around the group’s top concerns and plan the year ahead.

See a walkthrough of an example group report (4:30).

Participation

Assessments completed, 1:1 meetings booked and webinar attendance.

Who is engaging

Respondent demographics such as age and income ranges.

Top concerns

The financial topics employees rank highest, such as retirement planning.

Life events

Changes employees report, like a new job, a new child, marriage or nearing retirement.

Scores & trends

A group financial wellbeing score, tracked over time and by site.

Next steps

Recommendations for the year ahead.

For employers & HR

Let’s talk about your workforce.

Tell us about your people, your benefits calendar and what you want the program to achieve. We’ll walk you through the employee experience and a proposed launch plan.